The start of 2025 brought more than just a new year. It also marked the start of a new generation. A generation is a group of people born within a specific 15-to-20-year period. People in the same generation experience big events, trends, and changes in technology when they’re around the same age. That can shape their views of the world in unique ways.
Kids born this year through 2039 will make up Generation Beta, or Gen Beta for short. This group follows Generation Alpha. (Alpha and beta are the first two letters in the Greek alphabet.) Generation Alpha includes anyone born from 2010 to 2024—like fourth-graders! Alphas were the first full generation born into a world with smartphones and social media.
Denise Villa works for a company that studies the differences between generations. She predicts that advances in technology will have a major effect on the members of Gen Beta.
“They’ll have careers that don’t even exist yet,” Villa says.